Rancho Santa Margarita, California – Michael Vallez of CrazyMikesApps and Bryan Bowers of iProduceApps today are pleased to announce the release of their new iPhone app marketing eBook. It is titled “Secrets To Effective iPhone App Marketing” and covers twenty separate topics relating to iPhone app marketing and promotion.

“Mike and I have spent the last few months working on this book” said Bryan Bowers, founder of iProduceApps.com. “Each of us has such extensive experience in our respective areas and our combined knowledge is now packed into this book.”

The book covers all facets of app promotion and marketing. The following topics are discussed in the book:

* Marketing intelligence
* Pre-launch buzz campaigns
* Social media
* SEO specifically for iPhone apps
* Word of mouth referrals
* Blogger reviews
* App reviews
* Promotions and sales
* Contests and giveaways
* iTunes store descriptions
* Press releases and distribution
* Plus many more topics

People who purchase the eBook will also receive two case studies that analyze some of the most successful app launches and provide insight into how those results can be duplicated. Also included is a report on the best sites for developers to submit apps for review.

“I am so excited to get this valuable information out to the developer community. Now indie developers all the way to medium sized development companies can compete with the big boys” said Michael Vallez, founder of CrazyMikesapps. “This can really level the playing field. Also, it will help improve the iTunes store by increasing the quality of the apps”

Secrets To Effective iPhone App Marketing
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Headquartered in Rancho Santa Margarita, California, Bowers Technologies, Inc. is a privately held software development firm founded in 2003 by Bryan Bowers. Bowers Technologies has proudly served the IT needs of Southern California businesses for over 18 years. Today, the company forms a group of people who are absolutely passionate about technology and mobile phone applications. Their executive team leverages more than two decades of experience in the information technology industry who share a commitment to providing the highest quality solutions with a major emphasis on total customer satisfaction. Copyright (C) 2003-2009 Bowers Technologies, Inc. and iProduceApps. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.